Advisory retainer
A senior sounding board for the CEO, the owners or the board, with regular reviews and on-call advice.
- Cadence
- A few hours a month, plus on-call
- Best for
- Boards, owners, investors and CEOs who want an independent view
How I work
Senior ownership, sized to what you need.
A fractional engagement gives you a senior executive for part of the week, under a contract, with real ownership of outcomes. You decide the cadence. I take responsibility for the agenda, the decisions within my mandate and the results, and I make sure the people and partners doing the technical work deliver.
Engagement models
Four ways to work together
Fractional
I own the transformation and AI agenda as your fractional executive: in leadership meetings, accountable for outcomes.
- Cadence
- From a few days a month to two or three days a week
- Best for
- Companies that need senior ownership, but not five days a week
Interim
Full-time-equivalent cover for a defined period, then a clean handover to a permanent leader.
- Cadence
- Full-time equivalent, typically 3 to 9 months
- Best for
- Critical go-lives, turnarounds, sudden departures
Project-based
A defined scope under a statement of work: assessment, roadmap, supplier selection, due diligence.
- Cadence
- Fixed scope, fixed timeline
- Best for
- A specific decision or deliverable
The alternatives
Full-time hire, consulting firm, or fractional?
| Criteria | Full-time hire | Consulting firm | Fractional, with me |
|---|---|---|---|
| Time to start | 6 to 12 months | Weeks, after a sales cycle | Days to weeks |
| Commitment | Permanent contract | Project or multi-year contract | Flexible, with a notice period |
| Who leads | One executive | A partner, with mostly junior teams | Me, personally, AI-enabled |
| Accountability | Full | Limited to the contract | Full, within an agreed mandate |
| Cost model | Salary, bonus, benefits | Day rates across a team | One senior fee, sized to the cadence |
| Independence | Varies | Often sells implementation | No resale, no referral fees |
AI-enabled
Up to 10x faster than before AI.
I run my work with AI agents as a permanent part of my toolkit: they research, analyze, draft, compare and check, under my direction.
A supplier comparison, a process assessment or a first draft of a roadmap that once took a small team a week now often takes me a day. That speed goes back to you: faster decisions, fewer billable days, and more of my time spent on judgment and on people, which is where a senior executive adds value.
It also means I can show your teams, in practice, how AI changes everyday knowledge work, safely and with clear rules on data.
Working hours
From Dubai, in your time zone.
I keep a long working day on purpose, so clients in the UK and the US get daily overlap without anyone working nights.
My working day 09:00 to 21:00 Dubai, UAE, GST (UTC+4)
| Client | Your local time | Overlap |
|---|---|---|
| London | 08:00 to 17:00 | Full working day |
| New York | 08:00 to 13:00 | 5 hours, daily |
| San Francisco | 08:00 to 11:00 | 3 hours, daily |
Principles
How the work runs
Async first, with fixed overlap
Written updates by default, fixed weekly overlap blocks agreed up front, and a written handover at the end of each working day. Meetings when they add value, not out of habit.
Clear mandate
Before we start, we agree in writing what I own, what I decide, what I recommend and how success is measured. It's reviewed every quarter.
Independent, by contract
I work as an independent executive under a services contract, not as an employee. You get a senior owner without payroll, and the engagement ends cleanly when the job is done.
Specialists do the building
I'm not an engineer. Technical work is done by your teams or by partners we choose together, and I hold them accountable for delivering what the business needs.
FAQ
Before we start
How long does a fractional engagement last?
Typically between 6 and 18 months. Some clients keep an advisory retainer afterwards. The cadence is reviewed every quarter and can scale up or down.
How is pricing structured?
As a monthly fee based on the cadence (advisory, fractional or interim), or a fixed fee for project work under a statement of work. I share a proposal after the scoping conversation.
Who does the technical work?
Your own teams, your existing suppliers, or specialist partners we select together. Governing them so they deliver what the business needs is a core part of my role.
What do you need from us to start?
A sponsor (usually the CEO, an owner or the board), access to the people and the documents, and an honest picture of where things are. The first weeks are about listening.